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E-commerce Strategy for Logistics Company

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Challenge

To create a five year global strategy for a leading logistics company to enter the e-commerce market.

Role

Co-lead for research and strategy.

Activities

  • Planning multi-phase research study

  • Extensive landscape research to understand e-commerce globally, business models and our client’s business

  • In-depth interviews with company employees from different verticals

  • Brainstorming workshop with clients to create strategic research plan

Outcome

  • Delivered detailed report of e-commerce market globally and related innovations

  • Workshop with global VPs; shared robust research plan and roadmap

*Further information upon request.